Archives — MichaelBlog

  • Africa

    First Impressions P.2- Africa

    michael — 5 years ago

    I’d never been to Africa until my first visit in May 2009. This was in Burkina Faso, a small – relatively unknown – country in West Africa. Less than a year later, I returned – this time to Mali. It’s there that we did the majority of filming for Semisweet. Most of my time was spent in the southernmost part of the country – the Sikasso Region.

    Chocolate, documentary, FairTrade, FairTradeChocolate, MichaelBlog, RawChocolate

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  • World-Renowned “Chocolatier” Patrick Roger

    michael — 5 years ago

    Paris suburb
    This morning I got on a RER train in Paris and took a 25-minute ride down to the suburb of Sceaux. From the station, I started walking down a small pathway – passing rows of lavender trees and posh stucco homes. I finally came to a stop in front of a large rectangular factory building. What a strange place for a factory, right in the middle of an upscale residential neighbourhood. I walked to what looked like the entrance and was dwarfed by a pair of imposing black doors. I rang the buzzer.

    A long minute passed. Was I too early? Too late?

    Choco, Chocolat, Chocolate, Chocolates, documentary, LeChocolat, MichaelBlog

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  • Cacao Pods

    Film Intent

    michael — 5 years ago

    In October 2008, I got a call out of the blue. It was from Lalita Krishna. I had heard the name before. A long time ago, we had both worked for the same TV station. But we didn’t really know each other. A mutual friend had suggested to Lalita that she call me.

    Cacao w fruit
    Lalita informed me that she wanted to produce a documentary on chocolate. We briefly discussed how several “commodity” documentaries had recently been produced – specifically on coffee and diamonds. Both of these looked at how the production of these goods came to us on the back of slave labour and that they are part of a large, covert and politicized industry.

    Chocolate, ChocolateFilm, ChocolateStories, documentary, MichaelBlog, Semisweet

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Choco-locate in the Media

Choco-locate in Ontario Business Report

When award winning filmmaker Lalita Krishna was in Silver Springs, Maryland, pitching PBS on her new documentary "Semi-sweet," she found herself in a mall looking for some of the sweet stuff to take to the meeting. That's when she had a "light-bulb moment" about the perfect "transmedia" extension to her documentary about "the world of chocolate," which she was proposing to shoot at locations in Africa, Europe, the US and Canada. To read more click here.

Semisweet on the Radio

  • Listen to Director Michael Allcock speak about the film on 570 News Kitchener Waterloo click here.

  • Check out Ron and Nadine being interviewed live on Moose FM 93.5 Radio

  • Tune in live on June 6th to Haliburton Radio (Canoe 100.9 FM)

  • Tune in live on June 8th to the CBC's Lang/O'leary show

Semisweet in the Press

Semisweet in the Globe and Mail


'Film tells the not-so-sweet side of chocolate'

What do you think of when you think of chocolate? Decadence? Dieting? An industry rife with exploitation and labour abuses?

Toronto director Michael Allcock offers a peek at the various sides of chocolate in the new documentary Semisweet: Life In Chocolate, airing on TVO on June 6. The film tells four stories – of Ron Obadia and Nadine Artemis, two raw food enthusiasts; of employees who live and work in Hershey, Pa., known as “The Sweetest Place on Earth” and more. To read more click here.

Did you know?

Chocolate is rich in phenolics, the same heart protective antioxidants found in wine. Indulgence? I call it self preservation!

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